Content is King. That’s how the saying goes, anyway. But WHY is content king?
It’s how you communicate with your audience. It’s how you build a relationship with your audience. It’s how you build the know-like-and-trust factor.
The key to any good relationship is communication. And make no mistake, the key to a good business nowadays is relationships.
Unless you are some giant company and can afford to spend millions to get your message EVERYWHERE and hope that it lands with the right person somewhere, you need to develop relationships to get people to listen to your message.
(There is a whole other part to this about you listening in the relationship, but we will go into that in a future podcast.)
In this podcast you will learn how to figure out what your audience wants to hear from you. And how often.
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And that’s it. We will see you in the next episode.