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We’re going over what is 404 error page and why should you care? And how it is either helping or hurting your online business. Here’s a big hint. You really should care.
What is a 404 error page? What in the world are you talking about Tia?
It’s called a file not found error. I’m sure you’ve come across a 404 error before. You go to a webpage, and you type in a specific URL or a specific page or blog post or something and that post is now gone. It’s got a different URL, or it just doesn’t exist anymore.
So when you type in that specific URL, for example, you type in tiahain.com/15crazysauce.
Well, there’s nothing called 15-crazysauce, because that’s not what I titled the episode. So if you typed that in, you would get my 404 error page.
“It’s like I don’t know what you’re talking about and so I’m going to tell you I don’t know what you’re talking about.” The way the website tells you that, is it gives you that 404 error page. It’s like, “File not found, don’t know what it is.”
So the actual website exists, because if the website didn’t exist it would say, “I don’t even know what website you’re talking about.”
You wouldn’t get a specific 404 error page. The website exists, but that specific URL ON that website doesn’t exist. If you have a bunch of different letters and just one letter could be wrong. It’ll take that person to the 404 error page.
Most of the time, people get to a 404 error page because they’re looking for something very specific.
You might be thinking to yourself, “Great, Tia! That’s all well and good but HOW am I supposed to create this 404 Error page you tell me I should design specifically?
Don’t worry. I got you covered. A while ago, I created videos on how to make a 404 Error page if you have WordPress and LeadPages… if you have WordPress and a plugin… and if you use Squarespace.
You will get access to a PDF with the links to all the videos. Those videos will show you how to add a specific 404 Error Page if you have WordPress and Leadpages if you have SquareSpace, or if you just have WordPress and you want a good free plugin to use.
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And that’s it. We will see you in the next episode.